Archive for January, 2010



African American Magazines Need to Look Online for Advertising Future - Black Web 2.0

Monday 25 January 2010 @ 3:01 am

Black Web 2.0
African American Magazines Need to Look Online for Advertising Future
Black Web 2.0
Establishing a vibrant community with return visitors is key in attracting the online advertising dollar which will soon outspend traditional advertising

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Small firms should ‘increase their website presence’ - BBC News

Monday 25 January 2010 @ 3:01 am

BBC News
Small firms should 'increase their website presence'
BBC News
No need to randomly advertise in mass media and rely on responses that in themselves are immeasurable. Now we can target and measure the very people who are

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Vacation Rental Cabins Receive High Advertising Value and Service from Rentalo.com - PR Web (press release)

Monday 25 January 2010 @ 2:01 am
Vacation Rental Cabins Receive High Advertising Value and Service from Rentalo.com
PR Web (press release)
During these struggling times, effective online marketing comes at a crucial time for cabin owners. According to reliable Internet sources, there are more

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New York Times eyes 2011 for online fees - CNET

Monday 25 January 2010 @ 1:01 am

Financial Times
New York Times eyes 2011 for online fees
CNET
It costs a lot of money to advertise on hit TV shows because they deliver large audiences to advertisers. The same should be true online.
NYT reportedly nearing the online news pay-per futureGood Morning Silicon Valley (blog)

all 1,205 news articles »

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Rivalries as Keen as on the Field - New York Times

Monday 25 January 2010 @ 12:01 am

New York Times
Rivalries as Keen as on the Field
New York Times
Monster.com spent $66.2 million to advertise in major media in 2008, the data showed, down 28.5 percent, from $92.6 million in 2007.

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Supreme Court Ruling to Boost Online Political Ad Spend - Marketing Vox News

Monday 25 January 2010 @ 12:01 am

Marketing Vox News
Supreme Court Ruling to Boost Online Political Ad Spend
Marketing Vox News
There is little reason to doubt that corporations and unions won't follow suit now that the way has been cleared for them to advertise directly.

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Legal marketing firm beats complaints over online referrals - Chicago Tribune

Wednesday 20 January 2010 @ 2:01 am
Legal marketing firm beats complaints over online referrals
Chicago Tribune
Last month I wrote about Total Attorneys Inc., a firm that came up with a novel group advertising model online that has hundreds of subscribers nationally.

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NYT reportedly nearing the online news pay-per future - Good Morning Silicon Valley (blog)

Wednesday 20 January 2010 @ 1:01 am
NYT reportedly nearing the online news pay-per future
Good Morning Silicon Valley (blog)
According to the magazine, after a year of study and debate, the Times management is on the verge of going with a metered approach online, allowing readers

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Census plans unprecedented online campaign for 2010 count - Nextgov

Wednesday 20 January 2010 @ 1:01 am
Census plans unprecedented online campaign for 2010 count
Nextgov
Seven percent of paid advertising budget was allocated to online advertising. In contrast, the bureau plans to spend 52 percent of its budget on TV

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Third-party developers complaining about Wii’s online presence - CNET

Wednesday 20 January 2010 @ 12:01 am

CNET Asia
Third-party developers complaining about Wii's online presence
CNET
Which is somewhat disappointing but that is because Nintendo doesn't advertise it can do that. by bawkbawkboo1 January 19, 2010 5:29 PM PST I think the
Developers complain about Wii's weak online presenceCNET Asia

all 19 news articles »

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